How to Sell Consumer Electronics Online

How to Sell Consumer Electronics Online

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How to Sell Consumer Electronics Online Sales Calendar πŸ™
Products in this video that you can dropship πŸ‘‡

LED light letterbox πŸ’‘

Digital TV antenna amplifier πŸ“‘

Portable USB charger ⚑️

Bluetooth jack 🚘

Mini LED projector πŸ“½

Covert camcorder πŸ“Ή

Resources mentioned in How to Sell Consumer Electronics Online πŸ’ͺ

Shopify store them Supply πŸ’»

Shopify customer service app Tidio 😊

Shopify FAQ app HelpCenter ❓

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One of the products I'll show you today
costs $1.95 but sells for as much as $14.99. You don't have to be a math whiz
to recognize what a great markup that is. Do you want to know more about this
product? Then stick around for today's show – it's gonna be electrifying. Hi world, how's it going it's mark from Oberlo. Here we are with another episode of Show and Sell – your chance to see which dropshipping products are selling fast. Every week I share tips for how you can sell these products in your own ecommerce
store. Hit subscribe if you want more product recommendations and marketing
advice next week, the week after that… and, you get it. Today we are diving into the
consumer electronics niche. We'll begin by looking at 5 consumer electronics
products that dropshippers have been selling well recently. After that we'll
talk about why these items are worth selling. This has a lot to do with profit
margins, so we'll talk about how you can make more money per sale with smart
pricing. Then we'll discuss how to get those sales with niche-specific tips for
store design and customer service. Finally, we'll tell you when you can get
those sales – we'll share a marketing calendar to help you plan your marketing
campaigns in 2019. If you're thinking about jump-starting your dropshipping
business, products from this niche could be just what you're looking for. Even if
you're already selling consumer electronics, then stick around for the
marketing tips we have for you today. They're all about helping you get sales.
Ready to find a winning product? Let's get going! Welcome to the Consumer
Electronics category on Oberlo. You can find it in the Product Search section of
the app. Right over there; just click the More Categories tab. Products in this
category include eye-catching gadgets, smartphone accessories, smartwatches,
gaming goods, VR devices, e-cigarettes, some audio and video items for the home…
If it uses Bluetooth, batteries or is powered by a socket in the wall, you'll
find it here. There are hundreds of pages of products to browse in this category.
Finding electronics with big dropshipping potential may seem daunting at
first. So I went ahead and selected five examples for you. All of these items are
selling well for other dropshippers. Let's start with this digital TV antenna
amplifier. When it comes to showing high dropshipping potential, this antenna is
sending all the right signals. Oberlo Verified supplier: check. ePacket
shipping: check. Price below $5: check. And check out the orders count: over 750 in
the last 30 days. Next up we have a highly practical product. This rather
minimalist looking portable USB charger it is fitted with a convenient strap your customers can fix onto their keychain so they'll never run out of
juice when they're on the go. The third recommendation on our list is this
Bluetooth jack. Customers can use it to connect audio from one device to the
speakers in their vehicle. And it sounds like people who purchase this product
love it. Two and a half thousand customers gave
this jack an average rating of 4.8 out of 5.
This mini LED projector is next on our list. This kind of projector is much
cheaper and much smaller than a traditional projector, which is good news
for dropshippers. It means these little projectors are eligible for ePacket
shipping. At $30 in cost, this projector is well suited to dropshippers looking
for a big-ticket product for their online store. But don't let the larger
cost turn you off. It's order count is high, and so is its customer rating, as we
can see here. Now you probably didn't see this last product coming: it's the covert
camcorder! What's that? Well, it looks like a simple socket adapter but in reality
it's a hidden camera. Very crafty and perfect for customers
desperate to catch a glimpse of Santa coming down the chimney at Christmas. Now
we've arrived at the part of today's video where I should tell you why
consumer electronics like these appeal to dropshippers. It's to do with markups
and margins. You see, customers are willing to pay quite a bit to get their
hands on these products. With the following example we're talking about a
markup of seven times the cost of the item. I'm referring of course to the
Bluetooth car jack. It can cost you $1.95 to source it from the supplier, yet we
know that dropshippers are selling it for around $14.99 in their online stores.
This kind of markup gives you plenty of financial wiggle room for shipping costs
and any potential ad spend without hurting your profit margins. And it's not
just the car jack that customers spend big on. Well, relatively big. The Oberlo
Suggested Price feature tells you what prices other businesses in your industry
are setting for these products. We can see that dropshippers can make bank on
similar products like the antenna amplifier, which costs $3.40 but can
sell for almost 20 bucks. You do not have to
follow this suggestion from Oberlo, you can choose to undercut your competition
to try and attract more interest. You can even go above the suggested price if
you're confident in the knowledge that customers aren't afraid of splashing out
on their electronics purchases. Whatever prices you set you need to follow a few
simple tips for the best chance of making sales with consumer electronics.
To begin, get your store in order! Shopify has a free store theme it recommends to
anyone selling consumer electronics. The theme is called Supply. This Shopify
theme features a responsive layout, sidebar filtering, a slideshow, social
networking icons, a newsletter subscription form, cross browser
compatibility, and a clean design. There is a link to the Supply theme in the
description below. If you're starting out in dropshipping then we recommend the
Supply theme because it is free and it won't eat into your budget. Once you have
a store, it's time to turn your attention to customer service.
Now we're dealing with electronics, which come with a high level of technical
complexity as well as a range of options and alternatives on the market. This
means customers and end users may need help figuring things out. Make sure
you're equipped to handle customer service inquiries and turn questions
into sales. Here's a popular Shopify app to help support your customer service
and engagement efforts. It's called Tidio. Tidio is free and it uniquely merges
live chat bots and marketing automation to meet the expectations of the most
demanding customer. Research shows that live chat can boost sales by as much as
40%. Next time your customer faces an issue, they are more likely to come back
to you instead of trying their hand with one of your competitors or searching online
for an answer. You can also preempt customer queries
with well-crafted search engine optimized FAQ questions. We recommend
this for two reasons: first, an FAQ page assists your customers, which is always
good for business; and second, it boosts search engine optimization, meaning it's
easier for potential customers to find you online when they go searching for
the kind of products you sell. When it comes to building your FAQs, I have
another app suggestion to help make life easier. This app is free and it's called
HelpCenter. With HelpCenter you can create an
easy to navigate and searchable FAQ page. The app also allows your customers to submit questions they can't find the answers to.
This helps you understand your customers and their needs better. Finally, the app
designs your FAQ section in a way that gives your store a solid and
professional appearance. A professional set of FAQs can lead to fewer
crossed wires for your customers and help you generate more sales. All right, are
you thinking of selling consumer electronics online? If you are, then you
should follow my next tip all the way to the Oberlo blog, where I have created a
sales calendar just for you. It marks the points in the year when you should ramp
up your marketing. It includes the biggest times of the year such as the
holidays between Black Friday and Christmas, as well as a period that you
might not associate with electronics sales. Follow the link in the description
below to access the calendar. Do you have any questions about the Oberlo pricing
feature? What niche would you like us to look at next? Ask away in the comments! I
read them all and I will reply to you myself. Thanks for joining me today. Hit
subscribe, and until next time: learn often, market better, and sell more.

14 thoughts on “How to Sell Consumer Electronics Online

  1. Hey Thanks for the video really helps. I need guidance as I have tried various products but didn't work now I wanna try Niche store. Can you guide me about which niche is safer to start keeping 2019 in mind. Also which theme I should use and how to get my first sale through that niche. Waiting for your reply.

  2. I'm working on dropshipping cheap drones as impulse items.
    Unique Selling Proposition = "IAM THE DRONE HUNTER – self-proclaimed tech shopaholic that likes anything electronic especially if it flies.
    The Best for Less – with emphasis on the first-time drone buyer".
    There are concerns:

    1. It has been said that lean ecommerce dropshipping startups fare best with goods taylored for impulse buyers. I'm inclined to agree. The data I've been able to glean so far, says we should start to see impulse drone purchases around the $60 to $40 price point. Now as a tech shopaholic I claim license to drift afield in the search of the true impulse items costing $5 or less shipped to customer's destination. Since drones and photography go together so well in the present day I expect no shortage of items I could sell for $9.99 or simply $9. Would you agree? Please, your comments would be appreciated.

    2. As price drops the rate of β€œDead-On-Arrival products” increases producing more unhappy customers which generate disputes.
    Ideally customer would request and be sent an RMA package, DOA goods would be returned as per package instructions and product would be replaced, refund issued (unless a "no returns" policy prohibits that), or customer would be spanked for breaking product and claiming it as warranty. I can't picture this working with NOT providing replacement for defective merchandise, so how is the return of the faulty product best handled?
    A. Customer returns faulty product to me in Canada, I dropship a replacement and try for credit with the faulty product.
    B. Customer returns faulty product to AliExpress supplier in China, supplier notifies me.
    C. Customer provides photos and videos as proof of defect and disposes of faulty product as they see fit.
    D. Trust customer's word without questioning it and replace product.

    3. Now "2D" is very tempting because of the savings in CUSTOMER WAIT TIMES AND MONEY realized in not shipping product back and forth possibly across the Pacific Ocean. It would generate quite a competitive edge if one can afford it but at the get-go probably in-advisable or is it?
    Let's see . . .

    Looking at reviews of various sellers of the drone types I would want to sell I get around 15% of all orders to be unhappy customers
    expressing varying degrees of dis-satisfaction with their purchases. . .

    Say we sell 100 at $100 freight included with product cost of $50
    Gross Sales $10,000
    Product Cost $5,000
    Product Replacement Cost $750 15 of these Sales need product ordered twice to replace faulty units
    Net Profit $4,250
    Plus whatever sort kind of compensation of this $750 I might get from typical suppliers.

    4. I guess in a way I'm looking for some semblance of a "Generally Accepted Best Practice Guide", something like Google's "Web Master Guide" for those wanting to get their SEO on.

    5. Aaaaaaaand finally – what are your recommendations for dealing with analysis paralysis? This just might be my biggest problem.

  3. im thinking about making an β€œe-mall”, like a general store instead of niche. throwing everything at the wall and see what sticks. then run several campaigns and see what converts better. what do you think?

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